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promote your videos on your other social channels and your blog too if you have one the more people who know about your content the more will watch and like it the more you promote your content the more additional followers you are likely to gain and the closer you will be to being considered an influencer
obviously the higher your engagement rate the more successful brands will consider you and the higher they will be willing to pay it is difficult to find overall engagement rates for tiktok all the published ones appear to wrongly equate engagement with the percentage of people opening the app once a day however like most social media networks you can calculate your individual tiktok engagement with the following formula number of hearts number of comments number of followers x100 you can calculate this either for a single post or overall we suggest that you add together the figures for your last 20 posts when you make this calculation overall
obviously the higher your engagement rate the more successful brands will consider you and the higher they will be willing to pay it is difficult to find overall engagement rates for tiktok all the published ones appear to wrongly equate engagement with the percentage of people opening the app once a day however like most social media networks you can calculate your individual tiktok engagement with the following formula number of hearts number of comments number of followers x100 you can calculate this either for a single post or overall we suggest that you add together the figures for your last 20 posts when you make this calculation overall